About
Farming Future Food (FFF) is an independent news website designed to help people and businesses working across the food and farming industries navigate the changing agricultural landscape.
Created by agriculture, science and communications specialists, FFF is focused in sharing information on the science and technology reshaping the world’s food and farming systems — all written in a clear, accessible way.
Bridging the knowledge gap
The growing global population means demand for food is increasing rapidly, and with resources such as land, energy and water under pressure, producing that food has become one of the world’s biggest challenges.
Agriculture 4.0 — where digital technology and science combines with ecological practices to make farming more sustainable and efficient — is often described as the revolution agriculture needs to help farmers and land managers tackle the food production issue. But while scientists, academics, technologists and entrepreneurs around the world work on technological solutions, getting that technology on farms is another issue, with almost 50% of UK farmers saying they don’t know enough about technology to invest*.
FFF is here to help bridge that gap, reporting on the research and innovations that could revolutionise global food production in clear, simple language. From livestock and plant genetics, to robotics, data and alternative proteins, FFF helps farmers and food businesses understand how new technologies could work for them.
Helping businesses communicate
FFF also works with evidence-based companies and organisations to help them share information and news about their innovations, explaining complex issues in simple, practical terms, reaching those who need it most. Get in touch to see how this approach might work for you.
Meet the editors
Caroline Stocks
Latest news by Caroline
